What is Camomile?

Impact Investing is nowadays the term which has been widely used and misused to attract mission driven individuals. But what is it in the practice?

Impact Investments are investments into social enterprises to generate positive, measurable, social and environmental returns, beside financial return. 

First of all, those enterprises must have an underlying mission to solve one or several challenges that humanity is facing. This mission can be well specified by using 17 Sustainable Development Goals defined by UN. And this frame is commonly used in the practice when for example an impact investing fund is defining its investment strategy and a theme to simplify the choice for an investor, then the concerned SDGs are named. This makes it easier to search for a specific investment theme such as accessible education and healthcare, sustainable agriculture, action for climate change, smart cities etc. 

Secondly, those ventures are innovative and often disrupt the whole industries. They are financially self-sustainable and are committed to measure its impact. Last but not least, their business model is scalable and gives a room for growth and for scaling positive impact around the world.

The challenge is however, that the match between these ventures and investors is not happening efficiently. The fundraising process for social enterprises, especially those at an early stage is time and resources consuming process and causes frequent frustration when the funds can’t be received. Even Development Banks which supposed to support mission driven entrepreneurs in emerging markets are very risk averse and are not open for greenfield projects without strong partners, and require almost 100% collateral. On the other hand, we have investors who are struggling finding deals which have both, strong business case and positive impact.

There have been hundreds of attempts to enable the deal making process. However, the collaboration between existing platforms on impact investing is failing due to greediness of human nature and inability to agree on the commission earned if a deal with stakeholders from different platforms will be executed. So, those platforms exist in small communities of investors and are not capable to scale the impact to make impact investing the new normal around the globe. Thus, what is the solution to unite the ecosystem, develop it further and to achieve the Sustainable Development Goals till 2030?

Our vision is to accelerate impact investing to the new normal. Impact investing can be the catalyst for social and environmental change. When more people are aware of Impact Investing and have access to it, earlier the SDGs will be achieved.

Our actions are targeted towards:

• Awareness and Transparency in the field
• Accessible Education for all
• Increasing Capital Flow to existing & new impact ventures
• Innovation – unfold human’s greatest potential
• Ecosystem union and expansion

Camomile Impact Community (camomile.ch) is solving all the above challenges and provides various tools to all stakeholders involved to achieve their goals individually and the common 17 SDGs. 

It is a platform best-tailored to unite people around the world, develop Impact Community and help achieve Sustainable Development Goals by the year 2030. 

Equipped with the best impact networking tools, Camomile facilitates and simplifies the match between impact investors, ventures and experts. The platform further encourages any individuals and corporates which are new in the field to engage for SDGs. 

With over 1000+ large enterprises, organizations, individuals and funds in the impact investing sector, Camomile is the first platform to incorporate the entire set of necessary and user-friendly tools that can consolidate the search and interaction between all these participants.  

We are looking forward to connect with you on Camomile.ch and to take an action for future generations.

Svetlana Baurens

Founder of Camomile